Figma File

I recognized a problem that residents of New Jersey and New York, particularly students, were experiencing and worked to solve it using my design methodology and problem-solving process. This was an attempt to obtain a better knowledge of the users and improve the efficiency and enjoyment of their travels.

Inspiration and Idea

New Jersey, Jersey City, and New York, New York City are among the busiest cities in the United States. It has also been crowned "The Most Livable City" for numerous years in a row. New York and New Jersey have a substantial bus and subway metro network.

According to a report in, the state administration has decided to increase the number of buses in order to make travel more comfortable. Students can purchase a monthly pass for $70 within the city and $110 cross city (with a 25% discount for qualifying students).

My Observation

Despite having a electric scooter, I commute to several areas throughout the city that are very far apart. I had the following experiences:

1. Riding a electric scooter to faraway destinations is really frustrating.
2. Since using a cab every time is pricey, We chose to take the bus.
3. I didn't know when to leave the house? or where can I get a bus?

1. Research

1.1 Secondary Research